Privacy Policy

This Privacy & Cookies Policy explains how WhereIsHotOrNot.com (“we”, “us”, “our”) collects, uses, and protects your personal data. This applies to all visitors, whether based in the UK, EU, or elsewhere.

1. What Data We Collect

We may collect:

• Basic analytics data (e.g. pages visited, time on site, referral source)
• IP address and browser/device details
• Information you submit via contact forms or surveys
• Cookies and tracking technologies for analytics, advertising, or affiliate tracking

We do not collect sensitive personal data or payment information.

2. Why We Collect It

We use data to:

• Analyse and improve Website performance
• Personalise your browsing experience
• Display relevant content, offers, or adverts
• Track affiliate commissions and promotional campaigns
• Respond to direct enquiries

3. Cookies

We use cookies to:

• Remember user preferences
• Track site usage via tools like Google Analytics
• Support future advertising or affiliate programmes

You can control or delete cookies in your browser settings. By continuing to use the site, you consent to our use of cookies.

4. Third-Party Services

We may use trusted third-party platforms such as:

• Google Analytics (for site performance insights)
• Affiliate networks (to track commissionable links)
• Ad platforms (for future monetisation)

These providers may collect anonymised data through cookies or similar tools.

5. Legal Basis

Under UK GDPR, we rely on:

• Legitimate interest to process analytics and improve the Website
• Consent for non-essential cookies and marketing communications

You can withdraw consent at any time by adjusting your cookie settings or contacting us.

6. Data Sharing

We do not sell your data. We may share anonymised usage data with:

• Analytics providers
• Affiliate and advertising networks
• Hosting and infrastructure partners

7. Data Security

We use industry-standard security tools to protect your data. No system is completely immune, but we take reasonable steps to ensure its safety.

8. Your Rights

You have the right to:

• Request access to or deletion of your data
• Withdraw consent
• Object to certain types of processing

To make a request, email: privacy@whereishotornot.com

9. Policy Updates

This policy may change from time to time. Any updates will be posted here, and where appropriate, notified by email or a notice on the site.